BKNG vs EXPE
Booking (BKNG) and Expedia (EXPE) compared side by side. Booking (BKNG) is larger, with a market cap of $117.1B versus $34.7B for Expedia, about 3.4 times the size. On trailing earnings, BKNG is cheaper at 17.3x versus 18.1x for EXPE.
Head to head
| Metric | BKNG | EXPE |
|---|---|---|
| Market cap | $117.1B | $34.7B |
| P/E (TTM) | 17.3x | 18.1x |
| Forward P/E | 12.6x | 11.8x |
| Revenue (TTM) | $28.2B | $15.7B |
| Revenue growth | 8.1% | 14.0% |
| Gross margin | 87.2% | 90.4% |
| Operating margin | 34.4% | 19.0% |
| Free cash flow | $9.5B | $4.5B |
| Dividend yield | 1.08% | 0.66% |
| 1-year return | -22.8% | +35.0% |
| 5-year return (annual) | +10.7% | +12.6% |
| Max drawdown | -99% | -83% |
| FI Handbook grade | A- | A- |
Highlighted: the stronger figure on metrics where higher or lower is clearly better.
Growth of $10,000 (5 years, price only)
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BKNG vs EXPE FAQ
Which is bigger, BKNG or EXPE?
Booking (BKNG) is larger, with a market cap of $117.1B versus $34.7B for Expedia, about 3.4 times the size.
Is BKNG or EXPE cheaper?
On trailing earnings, BKNG is cheaper at 17.3x versus 18.1x for EXPE. A lower P/E can reflect slower expected growth, so compare growth and margins too.
Which stock performed better over the past year, BKNG or EXPE?
EXPE returned +35.0% over the past year including dividends, versus -22.8% for BKNG, through October 23, 2026.
Which pays a higher dividend, BKNG or EXPE?
BKNG yields 1.08% versus 0.66% for EXPE.