CRM vs INTU
Salesforce (CRM) and Intuit (INTU) compared side by side. Salesforce (CRM) is larger, with a market cap of $204.6B versus $91.8B for Intuit, about 2.2 times the size. On trailing earnings, INTU is cheaper at 20.9x versus 22.7x for CRM.
Head to head
| Metric | CRM | INTU |
|---|---|---|
| Market cap | $204.6B | $91.8B |
| P/E (TTM) | 22.7x | 20.9x |
| Forward P/E | 15.5x | 12.7x |
| Revenue (TTM) | $43.9B | $21.4B |
| Revenue growth | 10.8% | 13.7% |
| Gross margin | 77.3% | 81.0% |
| Operating margin | 21.4% | 17.6% |
| Free cash flow | $15.2B | $8.6B |
| Dividend yield | 0.71% | 1.61% |
| 1-year return | -1.7% | -48.6% |
| 5-year return (annual) | -2.8% | -9.6% |
| Max drawdown | -70% | -75% |
| FI Handbook grade | B | B+ |
Highlighted: the stronger figure on metrics where higher or lower is clearly better.
Growth of $10,000 (5 years, price only)
CRM vs INTU FAQ
Which is bigger, CRM or INTU?
Salesforce (CRM) is larger, with a market cap of $204.6B versus $91.8B for Intuit, about 2.2 times the size.
Is CRM or INTU cheaper?
On trailing earnings, INTU is cheaper at 20.9x versus 22.7x for CRM. A lower P/E can reflect slower expected growth, so compare growth and margins too.
Which stock performed better over the past year, CRM or INTU?
CRM returned -1.7% over the past year including dividends, versus -48.6% for INTU, through October 23, 2026.
Which pays a higher dividend, CRM or INTU?
INTU yields 1.61% versus 0.71% for CRM.
Full pages: Salesforce · Intuit